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April 17, 2007 Link to this post

Halo 3 Mountain Dew
Spec_Ops_Assault noticed a couple of stories (at Advertising Age and MarketingVOX) about the upcoming Halo 3-branded Mountain Dew. Looks like it'll be out in August (for a three-month run), and will contain more caffeine per ounce than regular Mountain Dew. (Regular MD has about 4.6 mg/ounce, or 92 mg per 20 oz bottle - a bit less than a cup of coffee. Game Fuel MD will contain 6 mg/oz, or 120 mg/20 oz bottle - a 33% boost. Because, you know... the adrenaline rush from Halo 3 just won't be enough...) (Louis Wu 14:04:06 UTC)




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